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CMG 360™ Lite · Two perspectives. One strategy.

Is there an issue in your business — and roughly where?

A free 20-minute assessment, built by a CPA/CMA with 30+ years in corporate finance.

  1. 1Answer questions across seven operating domains — the seven areas of how your business runs.
  2. 2Add a market snapshot and three figures from your profit-and-loss statement (P&L).
  3. 3Get one standardized, benchmarked read: where you stand next to businesses like yours.
Start my 20-minute assessmentSee a sample report (13-page PDF, opens in a new tab)

Free · No card · About 20 minutes

No prep required — three figures from your P&L are enough · Report ready within a couple of minutes

Your CMG 360™ Lite readSample
55out of 100

Overall score

Developing

One number across the seven operating domains — and where it comes from.

Strongest domain
71/100
Sales, Customers & Go-to-Market
Weakest domain
38/100
Planning & Strategic Execution

Red flag 1 of 4No cash forecast and no credit buffer

Gross margin 31.2%·industry median 38.0% (RMA data)

Every number above is from page 3 of the 13-page sample report — an anonymized real assessment. Yours will show your own.

The sample report’s read: overall score 55 out of 100, Developing; strongest domain Sales, Customers & Go-to-Market at 71; weakest domain Planning & Strategic Execution at 38; first red flag: No cash forecast and no credit buffer.
DKBuilt by Don King, CPA, CMA30+ years in corporate finance · Partner & CEO, CMG Financial Solutions
7
Operating domains scored
1,300+
Industry benchmarks
~20 min
To a finished read
RMA
Real businesses in your industry

What the report covers

One standardized, benchmarked read

Everything in your CMG 360™ Lite report, page by page — shown with the sample’s own numbers.

Executive read + score

55out of 100Developing

One number across the seven operating domains, with your strongest and weakest called out.

Seven-domain COMPASS benchmark

  1. Capital & Cash Flow52
  2. Margin Quality & Revenue Model44
  3. Sales, Customers & Go-to-Market71
  4. Planning & Strategic Execution38
  5. Organization Design & Talent63
  6. Accounting & Financial Reporting58
  7. Systems & Technology66
Seven operating domain scores from the sample report, out of 100
DomainScoreStatus
Capital & Cash Flow52Needs attention
Margin Quality & Revenue Model44Critical
Sales, Customers & Go-to-Market71Needs attention
Planning & Strategic Execution38Critical
Organization Design & Talent63Needs attention
Accounting & Financial Reporting58Needs attention
Systems & Technology66Needs attention

The sample’s real scores. Colour is the report’s own status: critical, needs attention, healthy.

Financial benchmark

Gross margin
31.2%
industry median 38.0% (RMA data)
Net margin
5.1%
industry median 9.0%

Your margins next to businesses like yours — the figures a lender will probe.

Market snapshot

“Talent scarcity continues to compress margins for firms competing on hourly rates.”

From the sample: drivers, pricing pressure, and where the market is heading.

Red flags, tied to your goal

Red flag 1 of the sample: No cash forecast and no credit buffer

Each flag: what we found, why it matters, the first moves.

Path to the full CMG 360™

An honest account of what the full assessment adds: quantified costs, the Bridge, and a sequenced plan.

Where Lite fits

Scored across your seven operating domains

The same operating framework as the full CMG 360™ — a focused subset, sized for a fast assessment.

Capital & Cash Flow
Money in the bank and what funds the business
Margin Quality & Revenue Model
Whether each sale actually makes money
Sales, Customers & Go-to-Market
How you find and keep customers
Planning & Strategic Execution
Whether there is a plan and a rhythm behind it
Organization Design & Talent
The people and how the work gets done
Accounting & Financial Reporting
How good and how current your numbers are
Systems & Technology
The tools and processes the business runs on

Simple process

Your 20 minutes, step by step

Four short steps, in one sitting. Your answers save as you go, so it waits for you if you close the tab.

  1. 1

    Step 1: Your business

    ~2 min

    A few facts about the business and what you want from it.

  2. 2

    Step 2: Operating diagnostic

    ~12 min

    Yes / No / Not applicable across the seven operating domains. You can’t get it “wrong.”

  3. 3

    Step 3: Market snapshot

    ~4 min

    Three short answers about your market; “I’m not sure” is a valid one.

  4. 4

    Step 4: Financials

    ~2 min

    Revenue, gross margin and net income from your P&L. Rounded is fine.

  5. Step 5: Your report

    ~2 min

    Built while you wait — and it waits for you if you close the tab.

See it whole

Four pages of the 13-page sample report — the cover, the executive summary, the benchmark and diagnostic, and the red flags. Every page opens the full PDF.

  • Cover page of a sample CMG 360™ Lite reportCover (page 1 of the 13-page sample PDF, opens in a new tab)
  • Executive summary page of the sample, with the composite score out of 100Executive summary (page 3 of the 13-page sample PDF, opens in a new tab)
  • Financial benchmark table and the seven-domain diagnostic from the sampleBenchmark & diagnostic (page 5 of the 13-page sample PDF, opens in a new tab)
  • Market snapshot, concerns and the ranked red flags from the sampleRed flags (page 9 of the 13-page sample PDF, opens in a new tab)

Where Lite fits

Lite is the fast, standardized read. The full CMG 360™ is the deep engagement it points toward.

CMG 360™ Lite

Is there an issue — and roughly where?

  • Your business · ~2 min
  • Operating diagnostic · ~12 min
  • Market snapshot · ~4 min
  • Financials · ~2 min
  • Report in ~2 minutes — on screen, and it waits for you

The full CMG 360™

What it is, what it costs, how to fix it

  • The complete operating diagnostic
  • Quantified cost of each gap
  • The Bridge — current to target state
  • A sequenced, phased action plan
  • Hands-on advisory partnership

Common questions

How long does it really take?+

About 20 minutes, in one sitting. Your report is ready within a couple of minutes of finishing — and it waits for you, so you can close the tab and come back to the same link.

What is in the Lite report?+

A one-screen executive score across seven operating domains, your margins next to the typical business in your industry (RMA data from real businesses), a market snapshot, and the red flags that matter most — each tied to the goal you give us.

Do I need to prepare anything?+

No prep required — structured questions plus three figures from your profit-and-loss statement (your P&L) are enough.

Can I get the answers wrong?+

No. It is a structured assessment, not a test — answer honestly and the scoring does the rest.

Who sees my answers?+

Only you. Your answers and figures stay in your private account and are used only to produce your report — never sold or shared. If a coach sent you a link, they see that you started and finished — not your answers — and they read your finished report first, then share it with you.

What happens if it finds a problem?+

The report tells you roughly where to look and the directional next step for each red flag. When you want depth — quantified costs and a sequenced plan — that is what the full CMG 360™ is for.

See where your business stands

About 20 minutes for a standardized, benchmarked read — and the red flags that matter most.

Start my 20-minute assessmentSee a sample report (PDF, opens in a new tab)Book a call with Don

Free account, ready in under a minute — your report is ready a couple of minutes after you finish, and waits for you if you close the tab.

CMG 360™CMG 360 home

Don King, CPA, CMA · Partner & CEO, CMG Financial Solutions

770.364.2201 · donking@cmgfinancialsolutions.net · cmgfinancialsolutions.net

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